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Consulting | Public Relations | Design | Photography | Social Media
2. Public Relations
Creative writing and compelling story telling is a powerful component of public relations. martinpress.com is the first choice when it comes to balancing and combining fresh talk with meaningful and to-the-point text, be it for press releases, websites, newsletters, blogs, twitter postings or handbooks.
For Apimac an Italian software developer martinpress.com spiced up otherwise dry technical descriptions with humorous headlines and introduced a problem/solution concept like in a movie script. We converted Apimac's detailed fact sheet of every application into compelling advertising copy that's fun to read, yet maintains the essential information. In each scenario, an Apimac iPhone app “saves the day” and the user becomes the hero with the situation cheerfully under control.
Apimac iPhone app descriptions
Consulting | Public Relations | Design | Photography | Social Media
